The proposed one-class solution (Letters, 17 & 18 Feb) constitutes such a debasement of the Qantas product that it’s surprising Mr Joyce hasn’t already implemented it!
Can’t he get his head around the concept that enhancing the product or service often produces better business outcomes than cost-cutting? Especially when he already has Jetstar to cater for the lowest common denominator.
And for someone who constantly preaches about the importance of the Qantas “Brand”, why does he allow the brand to be damaged by putting the Qantas name on a flawed and badly administered programme run by a third party, i.e. the Qantas Cash prepaid multi-currency travel card? I doubt Qantas is even aware of the problems, given that they allow the third party, Access Prepaid, based in the UK, to act as judge and jury on their own complaints. What do Access Prepaid care about the well-being of Qantas or the satisfaction of its customers?
Qantas will certainly start paying attention when they get hit with a hefty fine for falsely advertising that the card can be used “everywhere Mastercard is accepted electronically”. It isn’t even accepted by Qantas’ own rental car “partner", Avis, in Australia and New Zealand.
There aren't too many ways available for venting one's anger or frustration at some of the things happening in the world around us. One such escape valve is the good old Letter to the Editor, even if only a small proportion of them gets published. It is often well-nigh impossible to keep the discussion short enough for the newspapers. So rather that have them expire in some Editor's Trash bin, we'll preserve them for posterity here. Inevitably, though, some nuances will be lost for those unfamiliar with the background or the letter or article to which we are responding. But each is undoubtedly a miniature literary masterpiece, though you may find the themes become somewhat repetitive.